About
A small, senior team that runs ads for a living.
Our story
SJ Media is a UK-based agency specialising in paid social, TikTok Shop management, and website and app design and build. We work directly with businesses of every size and sector, and white-label for agencies that want to offer these services without building a team for them.
Meet the founder
Meet Sam Bines
Founder, SJ Media
He loves golf and happy clients.
Sam Bines started SJ Media to run paid social as if every pound of budget were the agency's own: tracked properly, tested every week, and reported in plain English. Sam is still hands-on in the ad accounts, and makes sure every client gets a straight answer about what's working and what isn't.
- Years running paid social
- 8
- Platforms
- Meta, TikTok, Google
The team
A team of self-proclaimed paid media nerds.
Behind every account is a small team that genuinely loves this stuff. We dig into the data, obsess over creative, and don't switch off when a campaign launches. That obsession is the point: it's what keeps your ad spend working harder.
- 01
We read the release notes
Every Meta, TikTok and Google update. Yes, all of them.
- 02
Creative tests excite us
A winning ad variant is genuinely the highlight of our week.
- 03
Spreadsheets over buzzwords
We'd rather show you the numbers than a slide full of jargon.
- 04
Attribution is a hobby
We will happily debate attribution windows. Possibly for too long.
Principles
How we work
- 01
Revenue first
We report on the numbers that pay your bills: sales, cost per acquisition and return on spend.
- 02
Straight answers
If something isn't working, we'll say so and tell you what we're changing.
- 03
Test everything
Creative, audiences and offers are tested on purpose, not guessed at.
Next step
Let's look at your numbers.
Book a discovery call. We'll go through your current setup, where the spend is going, and whether we're the right fit. If we're not, we'll tell you.